An Invitation
The Inner Circle
This is not a loyalty program. This is a founding moment. One production run. Limited spots. Once this window closes it closes forever.
Apply NowYou're early.
We are producing a finite number of bottles. When they are spoken for, they are gone. Founding members are the only people who will ever receive these benefits at this level. This window does not reopen. It does not extend. When it closes, it closes forever.
· 247 founding members have already claimed their spot.
FIRST PRODUCTION RUN — NOW AVAILABLE
Join now. Earn from day one.
Order your first case, join The Inner Circle automatically, and start earning rewards on your very first purchase. Limited cases remaining.
· 0 cases remaining from our first production run.
PREORDER YOUR CASE — JOIN THE INNER CIRCLEEvery order automatically enrolls you in The Inner Circle. Points start on purchase one.
More than a membership
More than a drink.
The Inner Circle is more than a membership. It's a group of people who refused to settle — for bad energy, low standards, or the wrong crowd. Members get access to a private community where the conversation is real, the people are serious, and Vista is just the starting point. Group chat included.
Founding Members get here first. The community starts with you. Highest-level earning locked in for life, a voice in what Vista becomes, and a circle of people you actually want to be in a room with. Not a customer list. A community.
An Invitation
Founding Member
Highest Tier · Lifetime
Founding Member — What's Included
Everything you get. Permanently.
A status no future member can earn. Highest-level earning, free shipping forever, priority access on every drop — locked in for life.
- Highest-Level Earning, Locked In — 3 pts per dollar on one-time orders, 4 pts per dollar on subscriptions. The top earning rate, granted automatically. Never downgrades.
- 48-Hour Preorder Priority. Forever. — Every preorder, every drop, every launch — you're in the window 48 hours before the public. Permanent.
- Free Shipping on Every Order. Forever. — Every single order, no threshold, no exception. Founding members never pay to ship.
- In The Room — Direct input on flavors, SKUs, product direction, and events. Founding members aren't surveyed. They're consulted.
- Limited-Edition Merch — First Access — Before anyone else. Founding gets the first look on every limited drop.
These benefits are permanent. They do not expire, downgrade, or change. The window closes when preorders open and never reopens.
The Inner Circle
A system built on showing up.
Summit
Where every member begins after the founding window closes
- Points on every purchase
- Access to the Vista community
- Early brand updates
Meridian
Founding members start here — automatically
- Everything in Summit
- Early access to new flavors before public release
- Priority access to Vista online events and speaker series
- Higher points multiplier on every purchase
Apex
Earned. Never given.
- Everything in Meridian
- Exclusive limited edition merch drops
- Private Vista events — invitation only
- Deepest discount tier
- Direct line to the brand
- $25 anniversary credit
Founding
Closed cohort. Permanent. Lifetime.
- 3 pts / $1 — 4 pts / $1 on subs (Apex-level, locked in)
- Free shipping forever — every order, no threshold
- In The Room — direct input on flavors, SKUs, direction
- Limited-edition merch — first access, before Apex
- 48-hour preorder priority — every drop, forever
- Lifetime status — never downgrades regardless of spend
Tiers are earned through purchases, events, and being an active part of the Vista community. Points never expire.
Points & Redemptions
What your points become.
Earn on every order, sub renewal, referral, and event. Redeem where it matters most.
500 pts
$5 site credit
1,400 pts
$15 site credit
10% bonus3,400 pts
Free 6-Pack
$34 value700 pts
Free 12-pack shipping
1 useBy Design
Small. On purpose.
A short list, built once. Everything that comes after is shaped by who's already in the room.
The Process
Three steps.
01
Apply
Submit your name and email below. The founding window is open now.
02
Get Confirmed
You'll receive a confirmation within minutes. Your priority preorder window opens before the public.
03
Receive Your Card
Your numbered Vista founding member card ships with your first order.
Apply for Founding Membership.
The founding member window closes permanently before preorders open. After that, membership starts at Summit.
By applying you agree to receive email updates from Vista. Unsubscribe anytime.
There will never be another founding member window. This is it.